What Troubles are Madison Ave Running into?
Enjoy this very Entertaining Video! 
The best way to ‘advertise’ your services is not through advertising, but by using the power of the community to spread the word about you, and without spending any money on advertising. We call this ‘Un-Advertising‘
Un-Advertising is about community ‘viral marketing’ and that is the most powerful principle behind the replacement of traditional media by the internet. ‘Getting other people to promote you’ becomes the more effective, cheaper, smarter and most importantly, more credible way as other people tooting the horn for you is always 100 times better than you tooting your own!!!
Peter Drucker, the grandfather of business management, had used the analogy, “It is hard to keep a corpse from stinking”.
Old ideas which are no longer working need to be changed. Hanging on to yesteryear’s methods when they were not being effective anymore will kill any business especially in a harsh economic climate.
Do not let your business die with old traditional media. And do not let your business die with old unworkable marketing methods.
Ride the newer wave of ‘Un-Advertising’!
Happy Riding!!
Helmut Flasch
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